Privacy Policy
Last updated: 2026. This policy applies to dataio.com.
1. Principles of Our Privacy Policy
The provisions below serve to provide information as to the manner, extent and purpose for collecting, using and processing personal information. This statement applies exclusively to dataio.com. Data I/O Corporation collects and uses information directly, not through third parties, and only gathers personal data when voluntarily provided by users.
2. Personal Information
Personal information includes identifiable details like names, addresses, phone numbers, and email addresses. The website can be used without disclosing personal details. Information is retained only when users voluntarily submit it through contact requests.
3. Anonymized Data
Browsers automatically transmit technical data including browser type, operating system, referrer URL, and visit timestamps. This information is stored in server log files and treated as anonymized, non-personal data used for statistical evaluation only. Data I/O reserves the right to review this data if unlawful activity is suspected.
4. Processing Personal Data During Contact
When users contact Data I/O via phone, email, or forms, submitted information is stored to answer your questions and to process your request. Records of contact are maintained for legal compliance. Personal data is deleted once conversations conclude and archival is not legally required.
5. Other Processing Purposes and Lawful Bases
The organization uses collected information for three primary objectives:
- Improving the site by identifying popular areas and features
- Personalizing customer experiences and recommending products
- Enabling transactions and participation in contests
Data I/O may share non-personal summary information with unrelated third parties but does not disclose individual customer personal information. Legal bases for processing include GDPR Article 6(1) provisions: consent (point a), legal obligations (point c), vital interests protection (point d), and legitimate interests (point f).
6. Data Security
Data transmission uses state-of-the-art encryption methods (SSL). The “https” prefix indicates secure connections. Technical and organizational measures protect against loss, destruction, unauthorized access, modification, or disclosure. Email communication cannot guarantee complete security; postal services are recommended for sensitive correspondence.
7. Use of Cookies
Cookies are employed under GDPR Article 6(1)(f) for legitimate interests. These small files store device-related information on users' computers, tablets, or smartphones, capturing IP addresses, browsers, and operating systems. Session cookies delete automatically after use; persistent cookies remain until manual deletion. Users can restrict or prevent cookie storage through browser settings. Disabling cookies may limit website usability and functionality.
8. Embedded Third Party Content
Website pages include third-party content such as Google Maps and YouTube videos. These providers require IP address detection to function. Data I/O uses only providers whose IP use is content-delivery focused, though statistical storage by third parties cannot be controlled. Users may prevent processing by disabling JavaScript, acknowledging this limits website features. Data may transfer to the United States; an EU Commission adequacy decision covers such transfers.
9. Google Analytics
The website employs Google Analytics (Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043) using cookies for usage analysis. Information transfers to U.S. servers. Due to the activation of IP anonymization on our website, your IP address will be truncated by Google within the member states of the European Union. Google compiles reports on website activity and usage patterns for the website operator. Consent under GDPR Article 6(1)(a) provides the lawful basis. Automatically retained data deletes after 14 months. Users may revoke consent by adjusting browser cookie settings or installing Google's opt-out browser plugin.
10. Your Rights
Under GDPR Articles 15–20, you have the following rights:
Right to Information
Access stored personal data at any time.
Right to Rectification
Request immediate correction of inaccurate or incomplete data.
Right to Restriction
Demand processing limitations when accuracy is contested or processing appears unlawful.
Right to Erasure
Obtain deletion of stored personal data unless processing serves freedom of expression, legal compliance, public interest, or legal claim establishment.
Right to Notification
We will notify recipients of rectifications, erasures, or restrictions unless impossible or disproportionately burdensome.
Right to Data Portability
Receive personal data in a structured, commonly used and machine-readable format for transmission to third parties when technically feasible.
Right to Object
Oppose processing based on legitimate interests under GDPR Article 6(1)(f) per Article 21.
Right to Revoke Consent
Withdraw data collection consent anytime with future effect. Previously collected data remains unaffected.
Right to Lodge Complaints
File complaints with supervisory authorities regarding unlawful processing under GDPR Article 77.
11. California Consumer Privacy Act (CCPA)
If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) provide you with specific rights regarding your personal information:
Right to Know
You have the right to request disclosure of the categories and specific pieces of personal information we have collected about you.
Right to Delete
You have the right to request deletion of personal information we have collected, subject to certain exceptions.
Right to Opt-Out
You have the right to opt out of the sale or sharing of your personal information. Data I/O does not sell personal information.
Right to Non-Discrimination
We will not discriminate against you for exercising any of your CCPA rights.
Right to Correct
You have the right to request correction of inaccurate personal information.
To exercise these rights, contact us at privacy@dataio.com or +1 425-881-6444. We will verify your identity before processing your request and respond within 45 days.
12. China Personal Information Protection Law (PIPL)
Data I/O Corporation operates in China through its Shanghai office and serves customers in the Asia-Pacific region. If you are located in the People's Republic of China, the Personal Information Protection Law (PIPL) provides you with rights regarding your personal information:
Informed Consent
We process personal information based on your informed consent. You may withdraw consent at any time.
Right to Access & Copy
You have the right to access and obtain a copy of your personal information held by Data I/O.
Right to Correction & Deletion
You may request correction of inaccurate information or deletion of your personal information.
Cross-Border Transfer
Personal information collected in China may be transferred to our headquarters in Redmond, WA, USA for processing. We implement appropriate safeguards including standard contractual clauses to protect your data during cross-border transfers.
For PIPL-related inquiries, contact our Shanghai office or email privacy@dataio.com.
13. Third-Party Services & Tracking
In addition to Google Analytics (see Section 8), this website uses the following third-party services:
HubSpot
We use HubSpot for contact forms, marketing analytics, and customer relationship management. HubSpot may set cookies to track page visits and form submissions after you provide consent via our cookie banner. HubSpot's privacy policy is available at hubspot.com/legal/privacy-policy.
Google Tag Manager
Used to manage website tags and analytics scripts. Loaded only after cookie consent is granted.
TradingView
Used on our Investor Relations pages to display interactive stock charts. TradingView may set cookies when the chart widget is loaded.
14. Contact Information
Data I/O Web Safety & Privacy
6645 185th Avenue NE, Suite 100
Redmond, WA 98052
Telephone: +1 425-881-6444
Toll Free: 800-426-1045
FAX: +1 425-867-6972